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Netiquette IQ / The Book

How many emails are bad? Do your recipients read and understand your emails?

With the billions of emails being sent every day, 88% to 92% of these are abusive (spam or other). Of those remaining, 50% are misunderstood by the recipient even though 90% of the users believe they are sending clear, properly interpreted communications. Less than 5% of all messages deliver the bare essentials of any accurate content. When this is combined with the probability that another 50% of these contain bad Netiquette and/or multiple mistakes, the final number of "bad" emails approaches 98%. If a sender can achieve placing themselves into this 2% - 4% tier of email senders of well executed correspondences, their productivity, success prestige will be effectively increased. As email continues to proliferate, the need to present well executed messages will become even more essential.

This book will provide the reader immediate results for improving email use and it will serve as a reference work to utilize continually for years to come.

Netiquette IQ - A Comprehensive Guide to Improve, Enhance and Add Power to Your Email, is the most comprehensive and feature rich publication written about email Netiquette to date. It offers any email user, from the most casual to the most formal, immediate ways to improve their email skills and processes. The book provides great information and detail on many email functions which allows it to serve as a rich reference work.

"The art of letters will come to an end before A.D. 2000. I shall survive as a curiosity" - Ezra Pound

The introduction of the Internet has profoundly revolutionized not only the speed and delivery of mail but the very nature of letter writing and communications. Few question the obvious benefits. However many lament and miss the lack of style, personalization and ability to impact. Personal letters have been supplanted by smiley faces, wild blends of fonts and multi-media attachments.

Although we cannot (as yet) deliver the qualities over email that letters have provided over the millennia, we can maximize the impact that our electronic correspondences deliver in our personal and professional communications. The intent of this book is to provide all of us who rely on electronic content to maximize its benefits and to utilize the power of our modern language without losing the impact of the past.

Today, email is an integral component of business and personal communications. It's often the vehicle for requesting meetings (business and personal), staying informed at work or sending prospective employers one's resume. The list is endless. When people sit down to write an email, they want it to be read. We want it responded to. They want action. Like many things in life all can learn better ways of doing them and using email etiquette (Netiquette) and dramatically improve the likelihood of senders getting the response desired from their emails.

Email has proliferated at a rate few could have foreseen. One hundred seven trillion (107,000,000,000,000) emails were sent in 2011 and the count is growing significantly year by year. Despite all of the tools and capabilities technology has contributed to provide better content and communication, proper mail Netiquette and its requisites have declined as quickly as volume and technology have proliferated. Even more alarming is that a huge amount of acronyms, abbreviations and English (or native language) shortcuts are becoming standardized in even the most formal communications.

Websites, dictionaries and lists which focus on these new terms are also growing and competing with traditional reference work websites. Seemingly many users are more interested in learning new acronyms, terms, and phrases. With the lack of standards committees, words are spelled numerous ways, others take on new meaning or characteristics and still others are alternately presented in upper and lower case. Even spell checkers can be different in their spelling of certain words.

At best, the application of email slang does not help writing in traditional English with correct grammar, structure or Netiquette. A single error in an email can ruin highly stylized content or highly structured tone, or other considerations.

The Email Netiquette IQ test

The capabilities technology has given to email and electronic messaging have dynamically changed how people compose, read and reply to communications. The most obvious of these is the sheer volume of emails sent which are dynamically growing. Many users experience an average of 200 emails a day, more than 40,000 per year. It is important for a sender to understand that even the opening of an email might be questionable. Once an addressee reads (or scans) the mail, will that person reply? Will the same recipient open a subsequent message? Consciously or not, starting with the inbox, each email user begins to rate the quality (essentially Netiquette) of each sender. It is of course, the goal of any sender to successfully deliver their purpose or intent in the emails they send. By employing, consistently, proper care, consideration and Netiquette, this goal is maximized.

It is critical for any email sender to understand how to compose better messages, develop good, consistent processes.

The trend by many email/text senders has become one where, instead of looking to improve grammar, lucidity, or proper tone, the writer seeks ways to be "fashionably" incorrect. This process of chic incorrectness implies that the sender may know how to write a message properly but, in fact, he/she is regressing into permanent habits which will be more counterproductive in the desired results.

Good Netiquette

  • Gives the sender an edge in delivering clear, readable emails
  • Empowers job interview results and resume reading by prospective employers
  • Provides a means to incorporate a sense of process to your email communications
  • Prevents unnecessary misunderstandings
  • Encourages and promotes better relationships

The synergy of Netiquette IQ (the book) and Netiquette IQ (the test) is highly complementary. The test will measure your email aptitude and how it rates to compared to others. The book is a means of improving one's skills in email Netiquette. By reading the book, most people will dramatically improve their Netiquette IQ and the benefits which these skills will bring. This will, in most cases be manifested immediately.


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